Anastasia Beverly Hills, the international beauty brand known as a pioneer in eyebrow products and high-end makeup, is celebrating its 25th anniversary with Malaika Arora as its brand ambassador in India. Malaika, with her impeccable style and glamor truly embodies the brand’s core values of empowerment, inclusion, self-love and self-expression. Today, the brand resonates strongly for its brow supremacy with a strong line of versatile brow products with the iconic Brow Wiz, Brow Pomade, and Brow Frizz among the best sellers in its large brow assortment.
Malaika Arora becomes the first Indian brand ambassador of Anastasia Beverly Hills
The brand also has a 5-step signature brow service designed with the individual’s facial structure in mind to give your face the perfect definition. The service is available at flagship stores at Phoenix Palladium- Mumbai, Mall of India, Noida and DLF Promenade, ABH’s Delhi and newly launched Tira Beauty stores. That’s not all, you can now get your perfect eyebrow shade as per your skin tone by clicking on the link.
In its 25-year journey, the brand has added a variety of products to its repertoire from the core range of color lines that make it a makeup artist’s must-have, from fast-selling eyeshadow palettes to versatile lipsticks for the perfect color makeup line. and glosses.
Anastasia Soare, Founder and CEO of Anastasia Beverly Hills said, “Celebrating 25 years at Anastasia Beverly Hills is a truly exciting milestone for all of us. It’s a moment to thank the millions of customers who have placed their trust in us, followed and supported us. It’s a moment to celebrate and honor the hundreds of colleagues and team members who have contributed to the growth and continue to provide exceptional service to our customers worldwide. Anastasia Beverly Hills welcomes the vibrant and multi-talented Malaika Arora as its first brand ambassador in India.”
An excited Malaika Arora, Brand Ambassador, Anastasia Beverly Hills India commented, “I am thrilled to be a part of celebrating 25 years of Hollywood cult and iconic makeup brand Anastasia Beverly Hills. As someone who has always been passionate about beauty, I have long been a fan of the brand’s commitment to quality and innovation. A fan and have been using brow products for ages. I believe that makeup has the power to transform not only our appearance, but also our confidence and self-confidence. I am excited and humbled to partner with Anastasia Beverly Hill India to help individuals explore their own unique beauty standards. And be able to inspire to express yourself through makeup.”
Sanjali Giri, Vice President, International Brands & Retail House of Beauty said, “ABH has reached an incredible milestone, and this achievement is truly remarkable for everyone associated with the brand. It is even more special for us as the brand in India, true to its ethos of inclusion , has announced Malaika Arora as the brand ambassador for the India market. I am sure she will inspire beauty lovers across cultures and age groups to represent the true meaning of ABH.”
